with a

Ingredients with a Purpose

Source Complete Brand Story

We believe that superior nutrition for your dog starts 'at the Source' of its ingredients, and that every ingredient should have a purpose in contributing to the overall health and well-being of your pet. That's why we use real, whole-food ingredients that are carefully selected for the nutrients they deliver to your pet. And we've always been committed to providing pets with the safest high-quality foods. You have our guarantee that every bag of Source Complete is crafted with care by our family right here in the U.S.


Natural Ingredients

Giving Back to the Source

Through the “Giving Back to the Source” initiative, we’re putting our money where our mouth is when it comes to giving back to the people from whom we source our natural ingredients. By providing valuable funds to the Future Farmers of America, together we can help feed the farmers that feed the ingredients that help to feed our pets.

learn more

It's not safe until we say it's safe.

At Ainsworth Pet Nutrition®, our commitment to safety surpasses anything in the marketplace today. We go well beyond historic “feed plant” standards and continuously strive to make sure that we are leading the industry in providing the level of food quality that our beloved pets deserve.

Because of this commitment, we are the first pet food manufacturing company in the U.S. to receive a Facilities Food Safety audit rating of "Excellent" from the Safe Quality Foods (SQF) Level II International auditing standard in accordance with the Global Food Safety Initiative.

Also, we understand how important it is to not only earn but also keep the trust of the pet parents who expect nothing but the best from their pet food provider. Every day, we work hard to ensure pet parents continue to trust the foods we provide. It's how we‘ve done business for the past 75 years and how we intend to do business for the next 75 years and beyond. We control everything from the sourcing of our high-quality ingredients to cooking methods, as well as our packaging and safety check processes. If it doesn‘t meet our standards, we know it won't meet yours.

Learn about what safety precautions Ainsworth Pet Nutrition / Source Complete have put in place >

Ainsworth Pet Nutrition
Triple Check System

Because we are so committed to pet food safety, we have instituted The Ainsworth Pet Nutrition Triple Check System. This system allows us to guarantee the safety of our products from the moment we purchase ingredients to the time we ship our products out the door. The Ainsworth Pet Nutrition Triple Check System is just one of the many fundamental things we do every day to ensure we meet our customers' expectations of quality and safety.


Unlike many pet food companies, Ainsworth Pet Nutrition® has a solid foundation on which to build — a foundation that starts with family. In fact, we‘re America‘s oldest, privately owned pet food company.

For more than 75 years, our family has worked hard to earn the trust of the people and the pets we serve. Our focus has always been entirely on pets, which is why we promise to use only the safest, highest quality ingredients, and to maintain a commitment to safety that is unsurpassed in the industry. It‘s also the reason that our products are made right in our family‘s own U.S. facilities.

What‘s more, we‘ve always encouraged open communication. We‘ll answer all questions with honesty — because, at Ainsworth Pet Nutrition, our one and only goal is to provide the highest level of satisfaction.